Why teams without a well-built sales narrative always struggle
So true. People grasp more rapidly through stories (when told well and succinctly). Even better, they take action when they see themselves in the story, and how that story can play out in their own lives.
So true. People grasp more rapidly through stories (when told well and succinctly). Even better, they take action when they see themselves in the story, and how that story can play out in their own lives.